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WHO WE ARE
We are a hybrid boutique (online & in store) made up of a handful of artists and people who love doing great work. We sell high quality design through clothing and accessories made with something extra that we call love. Our store is inspired by our families, our experiences, and the mission to share that through what we make and what we do.
At Launch we love colors and pattern; but we'll always have an incredible black dress in stock. We believe in quality fabrics, quality manufacturing, and a quality experience because what we make matters—to our customers, to this planet and to us.
Jeanie Smith
CSM / Chief Social Manager
Once upon a time, I was tweeting headlines for St. Louis news. Now I’m chasing vibes, not deadlines. You’ve probably double-tapped my work without even knowing it—and now you’ll see plenty of it here at Love Launch.
WHO WE ARE
Lydia Thomann
Stylist / Specialist
Personal style is a form of communication, and our opening conversation with the world. Great style can be crafted, honed, and cultivated at any age, shape or size. I enjoy the exploration, let’s play!
WHO WE ARE
Chanel Alorsan
Logistics / Manager
To have a well-rounded wardrobe, every closet needs a few essentials: a distressed piece, a go-to pair of jeans, and a good button-up. Taking the time to find your personal style and investing in quality pieces embodies the essence of fashion.
WHO WE ARE
Josh Edler
Technology / Consultant
I'm a professional information technologist for over 10 years, but we connected long before that at the Gap when Lia & I were just starting out.
WHO WE ARE
Chelsea Fredericksen
Finance / Bookeeping
I have a background in fashion merchandising and teaching Mathematics. Now I get to merge those passions and be apart of this wonderful, and stylish, community.
WHO WE ARE
Megan Tully
Marketing / Consultant
I connect humans through story, infusing each project with a unique emotional touch. At Launch, we make Love stories that resonate deeply with aspirational women. Are you one of us?
WHO WE ARE
Sarah Spitery Glynias &
Mary Spitery
Business Development / Advisors
We offer our experience and support as women in the business world who've learned a lot along the way. Being together and doing good work is a pretty great way to spend our time and help others.
WHO WE ARE
Elizabeth Dubis Glynias
Muse / Mitéra
I've always had an eye for style, and I have been a part of the Launch family before this business even had a name. Lia calls me momma, but you can call me Liz.
WHO WE ARE
Lia Glynias Restrepo
Owner / Merchant
My job is to fill Launch with the merchandise and people who bring out the best parts of personal style: poise, beauty, kindness, and leaning into what makes us the finest.
WHO WE ARE
How It All Started
OUR HISTORY & HERITAGE
Just over 100 years ago, a family of Greek refugees settled in St. Louis, Missouri to escape persecution and to find new opportunities. In the years that followed the family grew and so did a humble dry cleaning business in the north part of the city where they worked shoulder to shoulder together. What those ancestors taught their children was that hard work, education, and the family connection to the local Greek church —wearing their Sunday finest—was key to living a good life.
That foundation set the stage for Launch Clothing & Accessories to be founded on a dedication to beautifully made apparel inspired by the people who wear, make and design beautiful things.
The first Launch Clothing & Accessories store opened in Saint Louis, Missouri in 2016 and soon after the website, love-launch.com, made shopping our collection available to customers anywhere across the country or around the world.
What's New Now
love-launch: 2025
The pandemic changed how we did business, and in 2021 LoveLaunch began operating as a hybrid retailer—the first of it's kind to our knowledge.
As a hybrid retailer our store is available 24 hours a day on any personal device. Customers may also shop by appointment: either virtually or by booking a time to come inside and see the Saint Louis inventory themselves 6 days a week, 9am to 9pm.
Appointments can be made with 15 minutes notice, or days in advance. It's an unconventional system perfect for women familiar with shattering stereotypes. As the recent winner of Pop Local, a contest held by Chicago-based Edwards Realty, LoveLaunch hopes a broader audience is ready to launch together in Saint Louis.
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For more information and updates, visit our blog.
We offer different ways to shop for different customers. Shop at your convenience online or book an appointment for a virtual or stockroom visit.