Proud Casuals

Launch Clothing & Accessories is introducing a curated collection of affordable, comfortable knit cotton styles that specialize in showing off and celebrating Saint Louis spirit and pride. Explore the proud casuals collection by clicking the link here.

Proud Casuals is a mini-group of stylish, affordable, and comfortable summer pieces that look good and feel good to wear. With a blend of locally designed items and beloved classics we carry every summer, each piece is selected for its great fit, timeless appeal, and versatility during the hot summer months. From laid-back tees to breezy shorts, Proud Casuals is full of everyday looks that celebrate local pride while staying cool and looking great all season long.

Whether you're out enjoying a sunny day outside or simply lounging at home, these summer essentials are perfect to stay cool and proud.